It’s no secret that online marketing has exploded and if you want to create a successful business, you need an online presence. Companies willing to help others get an edge with online marketing need to stay on top of the best strategies with
in this industry. The online world continually evolves and the top online marketing companies adjust their marketing strategies, when necessary.
One company to watch and follow closely is called Phorm. They are at the front of the industry and as you learn about Kent Ertugrul, the founder and CEO, and the rest of the company, you may find strategies you can apply to your own company. The goal of any online marketing firm involves helping the client. Here are a few of the most powerful strategies you can use to benefit your clients:
Highly Effective Online Marketing Strategies
1. Social Media Marketing
Currently the most powerful branding and personalized advertising strategy involves social media sites. Whether your strategy involves purchasing advertisement on sites, such as
Facebook or building a community of followers and fans, your clients need a social marketing strategy. By using Twitter, Facebook and other social media sites for advertising, you can zone in on the target marketing that fits best for your client.
2. Content Marketing
Content still rules the internet and probably always will. Videos, blogs, articles, guides and many other types of content will allow you to
build a brand for your clients. By using the many different types of content, you can target the consumers most likely to take the action your client’s desire.
3. Search Engine Optimization
Of course, the easiest way to reach the largest amount of potential customers comes from SEO. With the right strategy, you can gain favorable position for your clients on popular search engines such as Google, Bing and Yahoo. Millions of people use these search engines daily. If you can provide your clients with an SEO strategy and successfully rank their site high for specific keywords, you can drive targeted consumers to their website.
A combination of all three of these popular online marketing strategies will allow you to create the most personalized advertising plan for each of your client. Some many require more of one strategy than another does, but all of your clients can certainly benefit from a personalized plan to build their website and their brand.